Lesson 12 (Evaluation)

This is the last lesson for this module. Time really flies fast. =) In this last lesson, we are introduced to the concept of “UX Evaluation”. This involves the measurement of “Emotions”; “Pleasant & Unpleasant Emotions”. Moreover, there are also emotion variation – pleasantness and activation (Physiological). This is known as the “two-dimensions of emotion variation”.

There are also other methods of evaluation of UX. For example, “Experience diaries”, “Reaction checklist, Questionnaires”, “Field observations, Interviews”, etc.

“Experience diaries” is a method for recording a person’s activity, and his/her evaluation of this activity. This method allows the capturing of infrequent events in inaccessible places, like use of laptop during a journey. In short, it’s a record of a user’s lifestyle. “Reaction checklist” is a checklist of potential reactions that a person may have to a product. The reactions may include those in the 4 pleasure categories – “Physiological pleasure”, “Psychological pleasure”, “Sociological pleasure”, and “Ideological pleasure”.

Last but not least, it is the presentation of our high-fidelity prototype and heuristic evaluation and user evaluation. =)